Profit-Driven Customer Service : Tuning and Exploiting a Necessary Function So It Multiplies Profit (1983837253)
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Customer service is not only an important function for every company, it can be a powerful tool to drive cash-flow, profits and growth.And not just for the obvious reasons.In this book, Randy MacLean shows how a sophisticated approach to the structure and deployment of a two-tier customer service capability can significantly accelerate a company's growth and market share, and multiply profit rates.The new approach supports and magnifies the unseen profit dynamics that drive the economics of every business. The result of a decade of advanced analytical work and insights from the world's most profitable companies, this surprising approach can put any company into a leadership position while delivering world-class customer service.The book features an inventory of policies and techniques every executive will want when they're planning, training and implementing a world-class concierge customer service group.
Product details
- Paperback | 132 pages
- 152 x 229 x 9mm | 254g
- 13 Jan 2018
- Createspace Independent Publishing Platform
- English
- 1983837253
- 9781983837258
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